The challenge
EVERLANE is a US based fashion brand focused on ethically sourced products to its retail locations and e-commerce store. Highly saturated market. low customer life time value (CLV)
The goal
Execute on an integrated marketing campaign to boost product sales
The execution
sensitive information was left out in compliance with a non-disclose agreement
The Results
A significant increase in brand recognition resulted in higher Ad conversions.
Improved purchases on a new line of products by over 2200% as a result of successful youtube and re-marketing campaigns